In recent news we are proud to announce our newest collaboration with Wilsons Home Heating, Security and Gas Stops . As another local, Nova Scotian born brand, we knew they would be a great fit to partner up with. In recent weeks we have embarked on a few different initiatives to help support Wilsons in their mission to Spread the Warmth to their customers and many more.
The Spread the Warmth campaign focuses on giving back to the community and local charities within Nova Scotia to help spread warmth and comfort to all. Whether it be through their home heating division, giveaways or marketing initiatives, Wilsons has provided immense support within the local community. In their most recent campaign Wilsons and East Coast Lifestyle employees and volunteers, sought out hugs in exchange they would make a $10 contribution to one of three local charities being Feed Nova Scotia, The SPCA and Brigadoon Village. Within two hours volunteers had received over 1300 hugs helping to raise over $13000 for local charities. It is this type of dedication to the betterment of society that makes us extremely proud to call Wilsons a partner of ours . We look forward to seeing what's next in store .
For more information regarding the spread the warmth campaign please visit www.spreadthewarmth.org